Akshaya Tritiya is here yaar! This May 10, 2026, millions across India will be rushing to jewellery stores, starting new ventures, and making big purchases. The festival literally means ‘never diminishing’ – matlab whatever you buy or start today will keep growing.
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Perfect Timing for Gold Shopping in 2026
The entire day of May 10 is considered auspicious, but the best muhurat is from 6:15 AM to 12:30 PM. Major jewellers like Tanishq, Kalyan Jewellers, and Malabar Gold are expecting their highest sales of 2026 today.
Gold prices are hovering around ₹6,800 per gram in major cities like Mumbai, Delhi, and Bangalore. Many stores are offering special Akshaya Tritiya schemes with zero making charges and exchange offers.
- Tanishq stores across 400+ cities offering flat 20% off on making charges
- Kalyan Jewellers providing gold coins starting from ₹2,500
- Local jewellers in cities like Surat, Coimbatore giving additional 5% discounts
Why This Date is Extra Special
Akshaya Tritiya 2026 falls on a Saturday, making it perfect for families to shop together. The festival marks the beginning of Treta Yuga and is when Lord Vishnu’s sixth incarnation Parashurama was born.
Many business families in Gujarat, Rajasthan, and Maharashtra traditionally start new ventures today. Real estate companies like DLF, Godrej Properties, and Prestige Group often launch new projects on this day.
Honestly yaar, the belief is so strong that even stock markets see unusual activity. Gold ETFs and jewellery company stocks typically perform well during this period.
Beyond Gold – Other Auspicious Activities
It’s not just about gold shopping bhai! Many people use this day for:
- Starting new businesses or launching products
- Buying property or vehicles (car showrooms see 30% higher footfall)
- Getting engaged or planning weddings
- Opening new bank accounts or making investments
Major car manufacturers like Maruti Suzuki, Hyundai, and Tata Motors often announce special offers. Even tech companies launch products – remember when Xiaomi launched the Redmi series on Akshaya Tritiya back in the day?
Regional Celebrations Across India
In Odisha, it’s celebrated as the birthday of Lord Parashurama with grand celebrations at Puri Jagannath Temple. West Bengal celebrates it as Poila Boishakh preparation time.
South Indian states like Karnataka, Tamil Nadu focus more on gold purchases, while northern states like Punjab, Haryana emphasize starting agricultural activities.
Mujhe lagta hai, whether you’re buying a ₹500 gold coin or starting a ₹50 lakh business, the energy today is just different. The psychological boost of doing something auspicious on Akshaya Tritiya actually helps people take positive steps.
So if you’ve been planning to buy that gold chain, start that side business, or even just open a savings account – today’s your day yaar!