Arre yaar, club friendlies ka season chal raha hai and honestly, these matches are becoming the backbone of Indian football strategy in 2026. Teams like Mumbai City FC, Kerala Blasters FC, and ATK Mohun Bagan are scheduling multiple friendlies before the ISL season kicks off in October 2026.
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What Makes Club Friendlies So Important in 2026?
Matlab, these aren’t just casual kickabouts yaar. Mumbai City FC recently played 4 friendlies in Goa during their pre-season camp, spending around ₹15 lakh on logistics alone. Kerala Blasters scheduled matches against local Kochi teams, paying ₹50,000 per friendly to test their new foreign signings.
The smart thing? Teams use these matches to experiment without pressure. New formations, player combinations, and tactical setups – sab kuch test karte hain bhai.
Indian Teams Leading the Friendly Game
ISL clubs are getting serious about friendlies. Here’s what’s happening:
- Bengaluru FC playing 6 friendlies before ISL 2026-27 season
- Jamshedpur FC organizing matches in Jharkhand with local clubs
- Hyderabad FC scheduling friendlies worth ₹2.5 lakh investment
- FC Goa using friendlies to scout talent from Goan local leagues
Even I-League teams like Real Kashmir FC and Gokulam Kerala FC are jumping on this trend, organizing friendlies during off-season breaks.
The Money and Strategy Behind Friendlies
Honestly yaar, clubs are spending smart money here. A typical friendly costs between ₹30,000 to ₹1 lakh depending on opponent and venue. But the returns? Priceless.
Mumbai City FC’s coach Des Buckingham mentioned that their friendlies against Pune FC and Salgaocar FC helped identify weaknesses worth addressing before spending ₹3 crore on new signings.
Kerala Blasters used friendlies in Thrissur and Kozhikode to gauge fan response, selling 500-1000 tickets per match at ₹100 each.
Why Friendlies Are Perfect for Indian Football
Mujhe lagta hai friendlies are solving multiple problems. Young players from academies like Reliance Foundation Youth Sports and Tata Football Academy get exposure against senior teams.
Local clubs in cities like Kolkata, Chennai, and Pune earn decent money hosting ISL teams. A Kolkata Maidan club can earn ₹75,000 hosting ATK Mohun Bagan for a friendly.
Plus, these matches help test stadium facilities. Before ISL matches at venues like Jawaharlal Nehru Stadium in Kochi or Sree Kanteerava Stadium in Bengaluru, friendlies act as perfect dress rehearsals.
Honestly, club friendlies in 2026 aren’t just practice matches – they’re becoming the foundation of Indian football’s growth strategy. Smart thinking by our clubs yaar!

