Ashok Kharat, the Maharashtra kabaddi sensation, has become the latest sports star to break the internet with his incredible viral videos. His training clips and match highlights have garnered over 10 million views across Instagram and YouTube in 2026, making him one of the most watched kabaddi players online.
The 28-year-old raider from Pune has been creating waves not just on the kabaddi mat but also on social media platforms yaar.
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What Makes Ashok Kharat’s Videos So Popular?
Honestly yaar, Ashok’s content is different from typical sports videos. His Instagram reels show behind-the-scenes training at the Shree Chhatrapati Shivaji Sports Complex in Pune, where he practices daily from 5 AM to 8 AM.
His most viral video, posted in February 2026, shows him executing 15 consecutive successful raids during practice. The clip has 3.2 million views and over 450,000 likes on Instagram.
- Training routine videos showing his 6-hour daily workout
- Slow-motion raid techniques that fans study and copy
- Collaboration videos with other Pro Kabaddi League players
- Motivational content in Marathi and Hindi mix
From Pro Kabaddi League to Social Media Star
Ashok plays for the Puneri Paltan in the Pro Kabaddi League and his on-field performance has been sahi hai. In PKL Season 10, he scored 187 raid points, making him one of the top performers.
But matlab, his social media game started in January 2026 when his teammate suggested he should share training videos. His follower count jumped from 45,000 to 890,000 in just two months.
The kabaddi star now earns approximately ₹2-3 lakhs per sponsored post, according to social media marketing agencies in Mumbai.
Impact on Kabaddi’s Popularity
Arre bhai, Ashok’s viral videos are actually helping kabaddi reach younger audiences. His content regularly features on trending pages across Maharashtra, Karnataka, and Haryana – the traditional kabaddi strongholds.
Schools in Pune have started using his technique videos for sports classes. The Maharashtra Kabaddi Association reported a 35% increase in academy enrollments since February 2026.
His signature move, the ‘Kharat Kick’, has become so popular that kids in local tournaments try to copy it. Even international kabaddi federations have shared his videos on their official pages.
Future Plans and Brand Collaborations
Ashok recently signed a ₹25 lakh deal with Nivia Sports for their 2026 kabaddi equipment line. He’s also collaborating with fitness app HealthifyMe to create kabaddi-specific workout plans.
His YouTube channel ‘Kharat Kabaddi Academy’ launched in March 2026 and already has 120,000 subscribers. The channel features detailed tutorials, player interviews, and match analysis.
Mujhe lagta hai Ashok Kharat is changing how we see sports content in India. His authentic approach and genuine passion for kabaddi make his videos addictive to watch, whether you’re a sports fan or not!